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Meta Description

Check Overview​

What is this check?​

This check monitors your meta description tag for changes (either specific or ANY changes) and alerts you to them.

Meta Description Changes Check Basic Interface

Why is this important?​

The meta description is your sales pitch in the SERP (search engine results page). Whilst it's debatable if this affects rankings, it can certainly affect conversions.

Advanced Usage​

The default settings will notify you when ANY changes affect your meta description tag but sometimes that can be a little overwhelming.

Little Warden has lots of rules you can enable to ensure you are alerted under specific circumstances.

Meta Description Changes Advanced Interface

Rules​

We realise that these rules can be a little overwhelming at first.

Contains the text​

Looks for the specific text in the meta description (such as ERROR OR STAGING).

Does not contain the text​

Looks for the specific text in the not meta description (such as BRANDNAME OR KEYWORD).

Has any changes​

Well, this may be a bit complicated but this alerts if there are... erm... any changes

Does not match the regex​

If your meta description has a specific structure such as " KEYWORD | BRANDNAME | COMPANY ", you can be alerted if the meta description no longer matches it.

Matches the regex​

You can look for specific issues or error codes in the meta description. You can use this to look for specific ones.

Contains a number above​

If there is a number detected that is above a certain number.

Contains a number below​

If there is a number detected that is below a certain number.

Contains a number changed by more than x %​

If there is a number that changes by more than x (where x is a percentage).

Has a character count less than​

If the number of characters in the meta description falls below x, alert me.

Has a character count more than​

If the number of characters in the meta description goes above x, alert me.

Is blank​

Blank? That sounds like something has gone wrong.

But I want more!​

Sure thing! Send us a message on littlewarden.com with what you want to be able to configure and we will see what we can do!